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Expert Selling

1: Onboarding: Get Started (00:38:33 Total)

1.1.0 How To Navigate The Expert Selling Membership Website (00:15:40)
1.2.0 How To Organize Your Files/Folders & Share Account Info (00:08:17)
1.3.0 How To Get Support In The Expert Selling Program (00:06:47)
1.4.0 How To Remember & Participate In Group Coaching Calls (00:04:43)
1.5.0 How To Find & Choose Your Software Toolkit (00:03:42)
1.6.0 How To Find & Hire Talented Outsourcers (00:06:27)

2: Expert Model: Build Your Foundation (03:45:00 Total)

2.1.0 How To Define Your Personal Values (00:18:24)
2.1.1 How to Create Your Mission Statement (00:03:29)
2.1.2 How To Define Your Big Picture Vision (00:07:24)
2.1.3 How to Integrate Your Values, Vision and Mission In Your Business & Life (00:06:04)
2.2.0 How to Define Your Perfect Customer Avatar (00:12:28)
2.2.1 How to Integrate Your Perfect Customer Avatar Into Your Marketing Strategy (02:07:33)
2.3.0 How to Build an Offer from Your Product Spectrum (00:19:00)
2.4.0 How to Create The Ultimate Expert Business Model (00:13:56)
2.5.0 The SOLO Program
2.6.0 How to Create a Proprietary Method to Charge More for Your Work (00:38:34)

3: Missing Link (1): LinkedIn Quick Wins (03:00:00 Total)

3.1.0 How To Build An Irresistible Client Attracting LinkedIn Profile (00:04:31)
3.1.1 A Cheatsheet To Fasttrack Your LinkedIn Profile (00:02:39)
3.1.2 Grab Your Prospect's Attention With Your Headline (00:02:40)
3.1.3 Create A Lasting First Impression With Your Background Photo (00:11:34)
3.1.4 Tell Your Brand Story With Your LinkedIn Summary (00:10:33)
3.1.5 Guiding The Buyer's Journey With LinkedIn Rich Media (00:05:30)
3.1.6 Managing Your LinkedIn Communication (00:05:43)
3.2.0 How To Find Your Perfect Prospects on LinkedIn (00:07:41)
3.2.1 How To Leverage your Current Network to Find New Clients (00:03:37)
3.2.2 How to Refine Your Prospect List Using Title and Profile Keywords (00:10:00)
3.2.3 Further Refining Your Search Based on Industry, Company Size, and Location (00:08:47)
3.2.4 Additional Filters to Help Further Refine Your Search (00:05:17)
3.2.5 How To Narrow Your Search Based on the Prospect's LinkedIn Activity (00:04:20)
3.2.6 How To Narrow Your Search based on Company Attributes (00:07:18)
3.2.7 Staying Top of Mind With Your Prospects Using the Sales Navigator Feed [00:04:03]
3.3.0 How to Reach Out to Your Current LinkedIn Network (00:03:14)
3.3.1 Breaking the Ice With Your Current LinkedIn Network (00:05:06)
3.3.2 Starting the Conversation With Your LinkedIn Network (00:06:48)
3.3.3 Continuing the Conversation With Your LinkedIn Network (00:07:19)
3.3.4 Building Relationships Using Customized Messaging (00:08:56)
3.3.5 Leveraging InMail to Facilitate Referrals (00:05:13)
3.4.0 How to Move your Prospect List Off of LinkedIn (00:11:10)
3.4.1 How to Move Your Prospect List Into The Tracker (00:07:42)
3.5.0 How to Execute Your LinkedIn Campaign (00:04:24)
3.5.1 How to Enhance Your Team With a LinkedIn VA (00:07:13)
3.5.2 How to Work With Your LinkedIn VA (00:09:25)
3.6.0 Managing Your Campaign for Optimal Results (00:03:28)
3.6.1 How to Use the LinkedIn Tracker (00:11:02)
3.6.2 How to Track Key LinkedIn Campaign Statistics (00:02:32)
3.6.3 How to Manage Opportunities From Your LinkedIn Campaign (00:05:02)
3.6.4 How to Handle Messages From Outside Your Campaign (00:02:33)

4: SOLO Funnel (1): Fill Your Sales Calendar (03:00:00 Total)

4.1.0 The Appointment Campaign Overview (00:10:34)
4.2.0 Setting Up Your Booking Calendar (00:24:04)
4.2.1 - Controlling The Public Availability On Your Calendar (00:02:51)
4.2.2 Connecting With Prospects On Sales Calls With Zoom (00:05:50)
4.3.0 Setting Up Your Appointment Campaign Pages (00:12:14)
4.3.1 Registering a Domain for Your Funnel (00:06:09)
4.3.2 Connecting Your Domain to Your Funnel [00:09:20]
4.4.0 Editing Your Appointment Campaign Pages (00:16:27)
4.4.1 Setting Up Your 2 or 3 Step Campaign Pages (00:07:38)
4.4.2 Setting up your Campaign Booking Page (00:15:22)
4.4.3 Setting Up Your Campaign Application Page (00:13:45)
4.4.4 Setting up your Campaign Thank You Page (00:18:36)
4.4.5 Customizing Your Appointment Campaign (00:13:17)
4.4.6 Finalizing Your Appointment Campaign (00:02:40)
4.5.0 Recording Your Appointment Campaign Videos (00:10:52)
4.5.1 Appointment Campaign Video Production Tips & Tools (00:10:43)
4.5.2 Hosting & Adding Videos to Your Appointment Campaign (00:05:25)

5 Mindset Reset: Reflection

5.1.0 Mindset Reset: Reflection Overview (00:03:19)
5.2.0 What Is Impostor Syndrome? (00:23:08)
5.3.0 Let's Celebrate The Wins! (00:12:08)
5.4.0 Removing Your Limiting Beliefs & Thoughts 1.0 (00:19:00)
5.5.0 Mindset Check-In 2
5.6.0 BONUS: Go Live Workshop (00:01:45)

6 Selling Value: Dial In Your Sales Process

6.1.0 Understanding The Messy Buyers Journey (00:09:26)
6.2.0 The Power Of Creating Your Massive Value Piece - LinkedIn Article (00:10:36)
6.2.1 How To Create Impactful Content To Share With Your Prospects (00:20:02)
6.3.0 How To Prepare For Your Sales Calls (00:19:31)
6.4.0 How To Script & Conduct Your Sales Calls (00:37:12)
6.5.0 How To Handle Common Sales Objections
6.6.0 How To Follow Up With Prospects That Don't Close On The First Call (02:06:00)

7: Missing Link (2): LinkedIn Steady Leads

7.1.0 How To Build An Irresistible Client Attracting LinkedIn Profile (00:04:31)
7.1.1 Guiding the Creation of Your Profile (00:02:39)
7.1.2 Catching Your Prospect's Attention With Your Headline (00:02:40)
7.1.3 Catching Your Prospect's Attention With Your Background Image (00:11:25)
7.1.4 Keeping Your Prospect's Attention (00:10:33)
7.1.5 Guiding The Buyer's Journey (00:05:30)
7.1.6 Managing Your LinkedIn Communication (00:05:43)
7.2.0 How To Find Your Perfect Prospects on LinkedIn (00:07:41)
7.2.1 How to Leverage the LinkedIn Network to Find New Clients (00:08:07)
7.2.2 How to Refine Your Prospect List Using Title and Profile Keywords (00:10:00)
7.2.3 Further Refining Your Search Based on Industry, Company Size, and Location (00:08:47)
7.2.4 Additional Filters to Help Further Refine Your Search (00:05:17)
7.2.5 How To Narrow Your Search Based on the Prospect's LinkedIn Activity (00:04:20)
7.2.6 How To Narrow Your Search based on Company Attributes (00:07:18)
7.2.7 Staying Top of Mind With Your Prospects Using the Sales Navigator Feed (00:03:53)
7.3.0 How to Build New Relationships On LinkedIn 0:03:09
7.3.1 How to Make New Connections on LinkedIn (0:06:09)
7.3.2 Introducing Yourself to New Connections (00:07:26)
7.3.3 Engaging New Connections (0:08:16)
7.3.4 Continuing the Conversation With Your LinkedIn Network (00:05:52)
7.3.5 Building Relationships Using Customized Messaging (00:08:56)
7.3.6 Leveraging InMail to Facilitate Referrals (00:05:13)
7.4.0 How to Move your Prospect List Off of LinkedIn (00:11:10)
7.4.1 How to Move Your Prospect List Into The Tracker (00:07:42)
7.4.2 LinkedIn Prospect Download - Dux Soup Points (0:03:07)
7.5.0 How to Execute Your LinkedIn Campaign (00:04:25)
7.5.1 How to Enhance Your Team With a LinkedIn VA (00:07:15)
7.5.2 How to Work With Your LinkedIn VA (00:09:25)
7.6.0 Managing Your Campaign for Optimal Results (00:03:20)
7.6.1 How to Use the LinkedIn Tracker (00:11:09)
7.6.2 How to Track Key LinkedIn Campaign Statistics (00:02:24)
7.6.3 How to Manage Opportunities From Your LinkedIn Campaign (00:05:01)
7.6.4 How to Handle Messages From Outside Your Network (00:02:33)

8 SOLO Funnel (2): Build Your Lead List

8.1.0 The Authority Campaigns Overview (00:21:23)
8.2.0 (Download) Guide / Report / Checklist / Infographic (00:17:08)
8.3.0 (Watch) Value Videos / Challenges / MiniWebinar
8.4.0 (Read) Book Launch / Free + Shipping Offer
8.5.0 (Engage) Webinar / Workshop / Summit
8.6.0 (Experience) Live Event / Round Table

9 Mindset Reset: Momentum

9.1.0 Mindset Reset: Momentum Overview (00:04:01)
9.2.0 Create Your Character (00:39:20)
9.3.0 Let's Get Focused On The ONE Thing (00:30:46)
9.4.0 Limiting Beliefs & Thoughts 2.0 (00:31:09)
9.5.0 Mindset Check-In 3
9.6.0 BONUS: The Art Of Mind Discipline Masterclass (00:55:38)

10 Machine Precision: Automate & Elevate

10.1.0 How Cold/Warm Email Can Amplify Your LinkedIn Results (00:03:27)
10.1.1 How To Curate Your Email List From A LinkedIn Campaign (00:09:27)
10.1.2 How To Collect Email Addresses From Prospects That Don't Connect With You (00:04:16)
10.1.3 How To Clean Up Your Email Lists For Import Into Cold Email Tool (00:01:55)
10.2.0 - How To Setup Your Alternate Domain For Cold Email Campaigns
10.2.1 - How To Setup Cold Email Outreach Campaigns (00:03:47)
10.2.2 - How To Import Your Lists Into Cold Email Tool (0:08:28)
10.2.3 - How To Script Transition Messages From LinkedIn To Cold Email (00:08:45)
10.2.4 - How To Execute & Automate Your Cold Email Campaign (00:04:00)
10.2.5 - How To Track & Optimize Your Cold Email Campaign
10.3.0 How To Generate More Leads & Awareness With An Ad Strategy (00:13:45)
10.4.0 How To Setup Your Facebook Business Manager, Pixels & Audiences (00:17:10)
10.5.0 How To Setup Your First Facebook Retargeting Campaign In Just 5 Steps (00:17:01)
10.6.0 - How To Implement Text Messaging & Direct To Voicemail

11 Missing Link (3): Nurture Your LinkedIn Network

11.1.0 How To Further Refine & Optimize Your LinkedIn Profile (00:03:52)
11.2.0 How To Further Refine & Optimize Your LinkedIn Targeting (00:10:39)
11.3.0 How To Further Refine & Optimize Your LinkedIn Messaging (00:12:30)
11.4.0 The LinkedIn LINCHPIN Method
11.5.0 Introducing A LinkedIn Account Coordinator To Your Team (00:08:58)
11.6.0 How To Implement A Daily LinkedIn Routine To Increase Results

12 Authority Media: Expand Your Expert Status

12.1.0 How To Build Your Authority Positioning Portfolio (00:40:23)
12.2.0 5 Steps To Produce 30 Days Worth Of Video Content In 2 Hours Per Month
12.3.0 How To Create Engaging Written Content That Will Rank In Search Engines
12.3.1 How To Create A Guide/Report To Build Your Lead List
12.3.2 How To Create A Mini Webinar To Generate Qualified Prospects
12.3.3 How To Create A Podcast To Build Your Authority & Generate Partnerships
12.3.4 How To Create A Summit To Build Your Authority & Generate Partnerships
12.4.0 How To Get Featured On Podcasts & Summits
12.5.0 How to Get Featured In Major Media Publications
12.5.1 How To Get Published On Forbes Coaches Counsel
12.6.0 How To Write & Profit From A Book (00:15:09)

13 Mindset Reset: Level Up

13.1.0 Mindset: Level Up Overview
13.2.0 Resistance - Where Are You Stuck?
13.3.0 Let's Celebrate The Wins!
13.4.0 You May Be SOLO..But You Are Never Alone
13.5.0 Mindset Check-In 4
13.6.0 BONUS: How To Hack Your Habits In 4 Steps

SMM Apply – Private

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Name*
First Last
Email*
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What is your LinkedIn profile URL?*
Tell us briefly about your business. What do you sell, to whom, and for how much?*
How long have you been running your B2B consulting/coaching business for?*
- Just launching now
- Less than 1 year
- Between 1-5 years
- 5+ years
What is your CURRENT monthly revenue in US dollars*
What is your monthly revenue goal in USD?*
Right now I...*
- Have the financial resources to invest in growing my business.
- Have access to the financial resources to invest in growing my business.
- I don't have any financial resources at all & I'm going to keep my business exactly where it's at.
If someone advised me to invest in myself to grow my business, I would...*
- Know it's what any serious SOLOpreneur needs to do to advance their business.
- Would be a little intimidated yet with a proven system I would do it because I'm serious about my business.
- Avoid it at all costs because I want to do things as cheaply as possible.
Where have you (financially) invested in yourself and your business in the last 2 years? And what were the results?*
If your application is approved, do you commit to showing up to the meetings every week?*
Is there anything else you’d like to tell us or ask prior to submitting your application?

© 2019 members.expertsellingmachine.com

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MEMBERSHIP SITE (TRAINING & RESOURCES)
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- MODULE 2: Build Your Foundation
- MODULE 3: LinkedIn Quick Wins
- MODULE 4: Fill Your Sales Calendar
- MODULE 5: Reflection
- MODULE 6: Dial In Your Sales Process
- MODULE 7: LinkedIn Steady Leads
- MODULE 8: Grow Your Lead List
- MODULE 9: Momentum
- MODULE 10: Automate & Elevate
- MODULE 11: Nurture Your Linkedin Network
- MODULE 12: Expand Your Expert Status
- MODULE 13: Level Up
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LINKEDIN VIRTUAL ASSISTANT TRAINING
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YOUR CURRENT LEVEL

UPGRADE TO THE FULL-ACCESS VERSION

MEMBERSHIP SITE (TRAINING & RESOURCES)
- MODULE 1: Get Started
- MODULE 2: Build Your Foundation
- MODULE 3: LinkedIn Quick Wins
- MODULE 4: Fill Your Sales Calendar
- MODULE 5: Reflection
- MODULE 6: Dial In Your Sales Process
- MODULE 7: LinkedIn Steady Leads
- MODULE 8: Grow Your Lead List
- MODULE 9: Momentum
- MODULE 10: Automate & Elevate
- MODULE 11: Nurture Your Linkedin Network
- MODULE 12: Expand Your Expert Status
- MODULE 13: Level Up
KNOWLEDGEBASE (ON-DEMAND Q&A LIBRARY)
FACEBOOK GROUP (PRIVATE SUPPORT)
TECH VAULT (RECOMMENDED TOOLS)
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DISCOUNTED TICKETS TO ESM LIVE (IN VANCOUVER BC)

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